How to Spot Relationship Scams | Fig Financial

What Are Relationship Scams? How They Affect Canadians and How to Protect Yourself

Fraud Prevention Portal
Fig. Team ・ 3 min read ・ Jun 12, 2026
What Are Relationship Scams? How They Affect Canadians and How to Protect Yourself

What Are Relationship Scams? How They Affect Canadians and How to Protect Yourself

Online relationships are now part of everyday life—through dating apps, social media, professional networks, and online communities. While many connections are genuine, some are created for one purpose: to manipulate people into sending money or sharing sensitive information.

Relationship scams (often called romance scams) rely on trust and emotional connection. Understanding how they work can help Canadians spot warning signs early and reduce the risk of fraud.

What Is a Relationship Scam?

A relationship scam happens when someone builds a personal connection with another person for financial gain.

Unlike scams that rely on a quick lie, relationship scams often unfold over weeks or months. The scammer invests time in communication, builds credibility, and then asks for money, financial help, or personal details.

These scams can start on:

  • Dating websites and apps

  • Social media platforms

  • Messaging apps

  • Online gaming communities

  • Professional networking sites

While many involve romance, others are framed as friendship, mentorship, or business partnerships.

How Relationship Scams Work

Many relationship scams follow a predictable pattern.

1) Building Trust

The scammer creates a convincing identity and starts frequent, friendly communication. They may:

  • Show strong interest in your life

  • Message daily (sometimes constantly)

  • Share detailed personal stories

  • Offer emotional support

  • Present themselves as successful, caring, and dependable

2) Creating Emotional Dependence

As trust grows, the scammer often pushes the relationship to feel exclusive or urgent. They may move the conversation off the original platform (for example, to texting or encrypted messaging) and become a regular part of your day.

In some cases, they discourage you from discussing the relationship with friends or family.

3) Introducing a Financial Problem

Eventually, the scammer presents a situation where they “need help.” Common stories include:

  • Medical emergencies

  • Travel costs or being “stuck” abroad

  • Family crises

  • Unexpected legal or financial issues

  • Business or investment opportunities

The request may sound reasonable precisely because it comes from someone you believe you know.

4) Repeated Requests (and Escalation)

Once money is sent, additional requests often follow—new emergencies, bigger “fees,” or promises of repayment that never arrive.

Some scams escalate into requests for:

  • Cryptocurrency transfers

  • Gift cards

  • Wire transfers or e-transfers

  • Banking details, passwords, or verification codes

Why Relationship Scams Are Effective

Relationship scams target emotions rather than financial knowledge. Fraudsters exploit:

  • Trust and compassion

  • Loneliness or life transitions

  • The desire to help someone you care about

  • Shame and secrecy once money has been sent

People of all ages, backgrounds, and income levels can be targeted—and victims often blame themselves even though scammers are highly practiced at manipulation.

The Impact of Relationship Scams

Financial Consequences

Victims may lose:

  • Savings and emergency funds

  • Retirement savings

  • Investment assets

Some people also take on debt after being persuaded to “help just once more.”

Emotional Consequences

Because the relationship feels real, the emotional toll can be severe. Victims may experience:

  • Stress and anxiety

  • Embarrassment or shame

  • Loss of trust

  • Feelings of betrayal

Long-Term Effects

Financial losses can delay major goals such as paying down debt, buying a home, building savings, or preparing for retirement. Recovery may take months or years, depending on the amount lost.

Common Warning Signs

Requests for Money (or Financial Favors)

This is one of the clearest red flags. Be cautious if someone asks for money to cover emergencies, travel, medical costs, investments, or business ventures.

The Relationship Moves Unusually Fast

Scammers often try to accelerate intimacy and commitment. Be wary of intense declarations, pressure to commit quickly, or talk of a future together after a short time.

Refusal to Meet or Verify Identity

Repeated excuses to avoid video calls or in-person meetings are a warning sign. Legitimate relationships generally become easier to verify over time—not harder.

Pressure, Urgency, and “Limited-Time” Crises

Scammers create urgency so you act before you think. Any request that demands immediate payment or secrecy should be treated as high risk.

Requests for Secrecy

Be cautious if someone asks you not to talk to family, friends, your bank, or a financial professional. Secrecy protects the scam, not the relationship.

How Canadians Can Protect Themselves

Take Your Time

Trust develops slowly. Avoid making financial decisions based on an online relationship, especially early on.

Verify the Person and Their Story

Use practical checks, such as:

  • Requesting a live video call (and being cautious if it’s repeatedly avoided)

  • Reverse image searching profile photos

  • Looking for independent verification of their job, company, or credentials

  • Watching for inconsistencies in timelines, locations, or details

Never Send Money Based on Emotion Alone

Before you send anything, pause and ask:

  • Have I verified this person’s identity?

  • Is there independent evidence supporting their story?

  • Would I make the same decision if a stranger asked?

Get a Second Opinion

Discuss any financial request with someone you trust. An outside perspective can help identify concerns that are easy to miss when emotions are involved.

Protect Personal and Financial Information

Avoid sharing banking details, account credentials, copies of identification, Social Insurance Numbers, or one-time verification codes. If someone asks for these, treat it as a serious warning sign.

What to Do If You Think You’re Being Scammed

  • Stop sending money and stop sharing personal information.

  • Save evidence (messages, usernames, emails, phone numbers, transaction details, screenshots).

  • Contact your financial institution immediately to ask about stopping or reversing transfers (if possible).

  • Report it to the Canadian Anti-Fraud Centre (CAFC), and consider reporting to local police.

  • Protect your identity: if you shared sensitive information, consider contacting Canada’s credit bureaus (Equifax and TransUnion) to ask about fraud alerts and monitoring options.

Staying Safe in a Digital World

Canadians are increasingly managing their finances online. According to the Fig Financial Barometer, 73% of Canadians say they use more technology and digital tools to manage their finances than they did five years ago, while 68% express concern about financial fraud when using online or digital financial services. These findings highlight why it’s important to stay cautious when interacting with people online—especially when money is involved.

Final Thoughts

Relationship scams are built on trust, which makes them uniquely difficult to recognize. By taking your time, verifying information, and refusing to make decisions under pressure, you can significantly reduce your risk.

If someone you’ve met online asks for money, personal information, or financial assistance, pause and evaluate the situation carefully. A healthy relationship should never depend on secrecy, urgency, or repeated financial requests.

Protecting your finances starts with protecting your trust.

DISCLAIMER: This article is for informational purposes only and is not intended as legal or financial advice.

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